HI ART Booth + HI ART Event 
Hidra and ArtCeram, blue and red, two brothers, two companies, two colours. For the first time, the two companies will exhibit together at Cersaie Fair 2017 in an exceptional event, HI ART. HI ART, HI as Hidra, ART as ArtCeram, a pun to show – as a model – in only one stand the synergies of two leading companies that increasingly gained reputation in the ceramic field in the last 30 years. HI ART, a pun for the identities of the two companies.  

Booth design&developing Meneghello Paolelli Associati 
HI ART identity Office Milano 
PH Roberto Costantini